@font-face {
  font-family: National;
  src: url("https://static1.squarespace.com/static/620bf9b2cf40495d0a340083/t/6329017fff4c7f0d0d28700a/1663631743415/TestNational-Extrabold.otf") format("opentype");
  font-weight: 400;
  font-display: swap;
}

@font-face {
  font-family: HK;
  src: url("https://static1.squarespace.com/static/620bf9b2cf40495d0a340083/t/62ab7c9898b2c06fc478bbd2/1655405720996/HKGrotesk-Regular.otf") format("opentype");
  font-weight: 400;
  font-display: swap;
}

@font-face {
  font-family: HK;
  src: url("https://static1.squarespace.com/static/620bf9b2cf40495d0a340083/t/62ab807c3856ae1f5a14c215/1655406717366/HKGrotesk-Medium.otf") format("opentype");
  font-weight: 500;
  font-display: swap;
}

:root {
  --coral: #f45034;
  --ink: #212120;
  --cream: #f6f1ed;
  --white: #ffffff;
  --line: #d9d2cb;
  --header: 88px;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  color: var(--ink);
  background: var(--white);
  font-family: HK, "Helvetica Neue", Arial, sans-serif;
  font-size: 18px;
  line-height: 1.55;
  overflow-x: clip;
}

img {
  max-width: 100%;
  display: block;
}

a {
  color: inherit;
  text-decoration: none;
}

button,
input,
textarea {
  font: inherit;
  color: inherit;
}

h1,
h2,
h3,
.display {
  font-family: National, "Arial Black", sans-serif;
  font-weight: 400;
  letter-spacing: -0.02em;
  line-height: 0.92;
  margin: 0;
}

.skip {
  position: absolute;
  left: 16px;
  top: -48px;
  background: var(--coral);
  color: white;
  padding: 8px 12px;
  z-index: 50;
  border-radius: 999px;
}

.skip:focus {
  top: 12px;
}

.header {
  position: absolute;
  top: 0;
  left: 0;
  right: 0;
  z-index: 30;
  display: flex;
  align-items: center;
  justify-content: flex-end;
  gap: 28px;
  height: var(--header);
  padding: 0 40px;
  background: transparent;
}

.logo {
  margin-right: auto;
}

.logo img {
  height: 40px;
  width: auto;
}

.nav {
  display: flex;
  align-items: center;
  gap: 28px;
}

.nav a {
  font-size: 16px;
}

.nav a.active {
  text-decoration: underline;
  text-underline-offset: 5px;
}

.menu-btn {
  display: none;
  background: none;
  border: 0;
  width: 42px;
  height: 42px;
  cursor: pointer;
  position: relative;
}

.menu-btn span,
.menu-btn span:before,
.menu-btn span:after {
  display: block;
  width: 20px;
  height: 1.5px;
  background: var(--ink);
  position: absolute;
  left: 11px;
}

.menu-btn span {
  top: 20px;
}

.menu-btn span:before {
  content: "";
  top: -7px;
}

.menu-btn span:after {
  content: "";
  top: 7px;
}

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  background: var(--coral);
  color: white;
  border: 0;
  border-radius: 999px;
  padding: 14px 26px;
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  cursor: pointer;
}

.btn:hover {
  background: #e14328;
}

.header .btn {
  padding: 14px 22px;
}

.display {
  font-size: clamp(48px, 5.9vw, 85px);
  color: var(--coral);
}

.lead {
  font-size: 22px;
  line-height: 1.45;
}

.center {
  text-align: center;
}

.eyebrow {
  color: var(--coral);
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  margin: 0 0 18px;
}

.section {
  padding: 88px 7vw;
}

.cream {
  background: var(--cream);
}

.white {
  background: var(--white);
}

.wrap {
  max-width: 1120px;
  margin: 0 auto;
}

.split {
  display: grid;
  grid-template-columns: 0.9fr 1.1fr;
  gap: 64px;
  align-items: center;
}

.split p {
  margin: 0 0 16px;
}

.hero {
  text-align: center;
  padding: 128px 6vw 72px;
}

.hero .lead {
  max-width: 760px;
  margin: 22px auto 0;
}

.hero-stage {
  position: relative;
  width: min(1040px, 96vw);
  height: 700px;
  margin: 28px auto 0;
}

.hero-stage .swiper,
.hero-stage .swiper-slide {
  height: 100%;
}

.hero-stage .swiper-slide {
  overflow: hidden;
}

.hero-stage .slide-preview,
.hero-stage .slide-content {
  position: absolute;
  inset: 0;
}

.hero-stage .slide-preview,
.hero-stage .slide-content video {
  width: 100%;
  height: 100%;
  object-fit: cover;
  max-width: none;
}

.hero-stage .slide-preview {
  display: block;
  transition: transform 0.7s ease;
}

.hero-stage .slide-content {
  display: none;
}

.hero-stage .slide-content video {
  width: 84%;
  margin: 0 auto;
  display: block;
  border-radius: 9%;
}

.hero-stage .swiper-slide.is-current .slide-preview {
  display: none;
}

.hero-stage .swiper-slide.is-current .slide-content {
  display: block;
}

.hero-stage .swiper-slide-prev .slide-preview,
.hero-stage .swiper-slide-next .slide-preview {
  transform: scale(0.62);
}

.hero-stage .swiper-slide-prev .slide-preview {
  transform-origin: right center;
}

.hero-stage .swiper-slide-next .slide-preview {
  transform-origin: left center;
}

.hero-stage .swiper-slide-active {
  border-radius: 15%;
}

.swiper-overlay {
  position: absolute;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  z-index: 10;
  height: 100%;
  pointer-events: none;
}

.swiper-overlay .phone-overlay {
  height: 100%;
  width: auto;
  max-width: none;
  display: block;
}

.swiper-overlay .phone-overlay-left-arrow,
.swiper-overlay .phone-overlay-right-arrow {
  position: absolute;
  height: 5.5%;
  width: auto;
  bottom: 3%;
  cursor: pointer;
  pointer-events: auto;
}

.swiper-overlay .phone-overlay-left-arrow {
  right: 112%;
}

.swiper-overlay .phone-overlay-right-arrow {
  left: 112%;
}

.rule-list {
  margin: 0;
  padding: 0;
  list-style: none;
}

.rule-list li {
  padding: 22px 0;
  border-bottom: 1px solid #b9b2ab;
  font-size: 26px;
}

.who {
  text-align: center;
  padding-bottom: 40px;
}

.who .lead {
  max-width: 820px;
  margin: 0 auto 18px;
}

.logos {
  max-width: 980px;
  margin: 28px auto 10px;
}

.logos img {
  width: min(980px, 100%);
  height: auto;
  margin: 0 auto 8px;
}

.quote-row {
  position: relative;
  max-width: 920px;
  margin: 0 auto;
  min-height: 180px;
  display: grid;
  grid-template-columns: 48px 1fr 48px;
  gap: 18px;
  align-items: center;
}

.quotes {
  position: relative;
}

.quote {
  display: none;
  text-align: center;
}

.quote.on {
  display: block;
}

.quote blockquote {
  margin: 0;
  font-size: 20px;
  line-height: 1.5;
}

.quote figcaption {
  margin-top: 22px;
}

.quote strong {
  display: block;
  letter-spacing: 0.08em;
  font-size: 15px;
  font-weight: 500;
}

.quote span {
  font-size: 16px;
}

.ghost {
  background: none;
  border: 0;
  font-size: 28px;
  cursor: pointer;
  color: var(--ink);
  line-height: 1;
}

.touch-form {
  max-width: 520px;
}

.form {
  display: grid;
  gap: 8px;
}

.form label {
  display: block;
  font-weight: 500;
  font-size: 16px;
  margin-top: 16px;
}

.form label em {
  font-style: normal;
  font-weight: 400;
  color: #8d8883;
  font-size: 13px;
  margin-left: 6px;
}

.form input,
.form textarea {
  width: 100%;
  border: 0;
  border-bottom: 1px solid #c8c2bb;
  background: transparent;
  padding: 8px 0 10px;
  outline: none;
  border-radius: 0;
}

.form textarea {
  min-height: 90px;
  resize: vertical;
}

.form .btn {
  justify-self: center;
  margin-top: 18px;
}

.form .error {
  color: #9a3412;
  font-size: 14px;
  min-height: 1.2em;
  text-align: center;
}

.thanks {
  display: none;
  text-align: center;
  padding: 24px 0;
}

.thanks.on {
  display: block;
}

.form.hide {
  display: none;
}

.footer {
  display: flex;
  justify-content: space-between;
  gap: 16px;
  padding: 28px 40px;
  background: var(--coral);
  color: white;
  font-size: 15px;
}

.footer a {
  color: white;
  text-decoration: underline;
  text-underline-offset: 3px;
}

.page-hero {
  text-align: center;
  padding: 150px 8vw 80px;
}

.page-hero .lead {
  max-width: 760px;
  margin: 18px auto 0;
}

.page-hero .display {
  max-width: 22ch;
  margin: 0 auto;
}

.platforms {
  text-align: center;
  padding: 54px 6vw;
}

.platforms img {
  height: 72px;
  width: auto;
  margin: 18px auto 0;
}

.process {
  display: grid;
  gap: 72px;
}

.process-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 48px;
  align-items: center;
}

.process-row h3 {
  font-family: HK, sans-serif;
  font-weight: 500;
  font-size: 28px;
  letter-spacing: 0;
  line-height: 1.2;
  margin-bottom: 12px;
}

.process-row ul {
  margin: 0;
  padding-left: 20px;
}

.process-row li {
  margin: 6px 0;
}

.process-row img {
  width: 100%;
  height: auto;
}

.mosaic {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
}

.tile {
  position: relative;
  min-height: 280px;
  overflow: hidden;
  color: white;
  display: grid;
  align-items: end;
  justify-items: center;
  text-align: center;
}

.tile img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.tile div {
  position: relative;
  padding: 28px 16px;
  text-shadow: 0 1px 8px rgba(0, 0, 0, .35);
}

.tile h3 {
  font-family: HK, sans-serif;
  font-weight: 500;
  font-size: 26px;
  letter-spacing: 0;
  line-height: 1.15;
}

.tile p {
  margin: 6px 0 0;
  font-size: 16px;
}

.tile .btn {
  position: relative;
  margin-bottom: 36px;
}

.case-list {
  display: grid;
  gap: 0;
}

.case-row {
  display: grid;
  grid-template-columns: 1fr 1.05fr;
  gap: 48px;
  align-items: center;
  padding: 72px 7vw;
}

.case-row:nth-child(odd) {
  background: var(--cream);
}

.case-row:nth-child(even) {
  background: var(--white);
}

.brand-logo {
  height: 42px;
  width: auto;
  margin-bottom: 18px;
}

.case-row h3 {
  font-family: HK, sans-serif;
  font-weight: 500;
  font-size: 42px;
  letter-spacing: 0;
  line-height: 1;
  margin: 8px 0 16px;
}

.case-photo {
  width: 100%;
  height: 360px;
  object-fit: cover;
}

.rows {
  max-width: 1000px;
  margin: 0 auto;
}

.row {
  display: grid;
  grid-template-columns: 0.7fr 1.3fr;
  gap: 40px;
  padding: 28px 0;
  border-top: 1px solid var(--line);
}

.row:last-child {
  border-bottom: 1px solid var(--line);
}

.row h3 {
  font-family: HK, sans-serif;
  font-weight: 500;
  font-size: 22px;
  letter-spacing: 0;
  line-height: 1.3;
}

.row p {
  margin: 0 0 12px;
}

.founders {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 48px;
  max-width: 980px;
  margin: 0 auto;
}

.founders img {
  width: 100%;
  aspect-ratio: 1;
  object-fit: cover;
}

.founders h2 {
  color: var(--coral);
  font-size: 32px;
  margin: 16px 0 10px;
}

.founders p {
  margin: 0 0 12px;
}

.contact-form {
  max-width: 640px;
  margin: 10px auto 80px;
  padding: 10px 6vw 40px;
}

.study-hero {
  min-height: 78vh;
  display: grid;
  place-items: center;
  text-align: center;
  color: white;
  background-size: cover;
  background-position: center;
  padding: 140px 8vw 80px;
}

.study-hero h1 {
  font-size: clamp(52px, 6vw, 84px);
  color: white;
  max-width: 14ch;
}

.study-hero p {
  max-width: 680px;
  font-size: 20px;
}

.study-hero .eyebrow {
  color: white;
}

.study {
  padding: 72px 8vw;
}

.study h2.display {
  text-align: center;
  margin-bottom: 18px;
}

.study .center p {
  max-width: 760px;
  margin: 0 auto 14px;
}

.meta-grid {
  display: grid;
  grid-template-columns: 1.4fr 0.8fr;
  gap: 40px;
}

.how {
  max-width: 760px;
  margin: 0 auto;
}

.how h3 {
  font-family: HK, sans-serif;
  font-weight: 500;
  font-size: 28px;
  letter-spacing: 0;
  line-height: 1.2;
  margin: 28px 0 8px;
}

.next-study {
  display: flex;
  justify-content: space-between;
  gap: 16px;
  margin-top: 48px;
  padding-top: 20px;
  border-top: 1px solid var(--line);
  font-size: 13px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.job-tags {
  display: flex;
  flex-wrap: wrap;
  justify-content: center;
  gap: 10px;
  margin: 28px 0 0;
  padding: 0;
  list-style: none;
}

.job-tags li {
  border: 1px solid #cfc7bf;
  border-radius: 999px;
  padding: 8px 14px;
  font-size: 13px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.job-updated {
  margin: 18px 0 0;
  font-size: 14px;
  color: #8a847e;
}

.job {
  max-width: 820px;
  margin: 0 auto;
}

.job h2 {
  font-size: clamp(40px, 4.4vw, 64px);
  margin-bottom: 18px;
}

.job h3 {
  font-family: HK, sans-serif;
  font-weight: 500;
  font-size: 22px;
  letter-spacing: 0;
  line-height: 1.3;
  margin: 32px 0 10px;
}

.job p {
  margin: 0 0 14px;
}

.job .btn {
  margin-top: 8px;
}

.job-list {
  margin: 8px 0 0;
  padding: 0;
  list-style: none;
}

.job-list li {
  padding: 16px 0;
  border-bottom: 1px solid var(--line);
}

.job-list li:first-child {
  border-top: 1px solid var(--line);
}

@media (max-width: 900px) {

  .split,
  .process-row,
  .case-row,
  .row,
  .founders,
  .meta-grid,
  .mosaic {
    grid-template-columns: 1fr;
  }

  .hero {
    padding-top: 108px;
    overflow-x: clip;
  }

  .hero-stage {
    width: 100%;
    height: auto;
    aspect-ratio: 0.846;
  }

  .hero-stage .slide-content video {
    width: 100%;
    border-radius: 13%;
  }

  .hero-stage .swiper-slide-prev .slide-preview,
  .hero-stage .swiper-slide-next .slide-preview {
    transform: scale(0.86);
  }

  .side {
    display: none;
  }

  .header {
    padding: 0 18px;
  }

  .menu-btn {
    display: block;
  }

  .header .btn.desktop-only {
    display: none;
  }

  .nav {
    position: fixed;
    inset: var(--header) 0 0 0;
    background: var(--cream);
    flex-direction: column;
    justify-content: center;
    gap: 26px;
    opacity: 0;
    pointer-events: none;
  }

  .nav.open {
    opacity: 1;
    pointer-events: auto;
  }

  .nav a,
  .nav .btn {
    font-size: 28px;
  }

  .case-photo,
  .tile {
    height: 260px;
    min-height: 260px;
  }

  .quote-row {
    grid-template-columns: 36px 1fr 36px;
  }
}